01 THE PROBLEM
Users struggled to find food resources quickly due to difficult navigation and ineffective filters.
02 THE RESULTS
03 THE SOLUTION
Scalable foundation for future enhancements
Want a look behind the scenes?
View the designer's cut and see the process behind the work.
Food Oasis
A non-profit organization based in Los Angeles, California. It's entirely volunteer led.
3 people
1 Product Manager, 1 Product Owner, 1 Developer
Various
Figma, Miro, MarvelApp, Zoom
Mobile Web App
Feature Enhancement & Redesign
4 Weeks
June 2021 – July 2021
Designer and Researcher
Led research sessions and ideated solutions for improvement.
Users found the Food Oasis mobile app hard to use and often didn't trust the app's data, preferring to ask others for help instead.
Heuristic evaluation and user interviews revealed users struggled to find food resources quickly due to difficult navigation, ineffective filters, cluttered screens, and outdated information.
We simplified the navigation and search to clear screen clutter. We made both the map and list views more efficient with quick access to details and directions.
Achieved a 400% increase in daily new users and gained 4,500 monthly active users by enhancing the mobile web app's usability and efficiency.
new users daily.
monthly active users.
faster resource discovery.
Broader impact to local communities
The enhancements laid a scalable foundation for future product enhancements. Increasing reach by connecting people to vital resources.
Planned expansion to other regions in the USA
Through this work, we increased the active user base in California. With plans to expand into Hawaii and Oregon.
Recognition from government agencies
Our work resulted in recognition from the Nutrition at the Department of Public Health. Shedding more light on food scarcity in America.
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